17 February 2026 Leveling up: Welcome to Paper Trails Agency Did you know that we started out in what was little more than ''broom closet'' in a shared warehouse?
05 November 2025 Digital Guerrilla Marketing Guerrilla formats but in the digital form have been gaining popularity amongst many brands, LED Trucks, AdWalkers or even AdBikes turn heads...
23 October 2025 Guerrilla Marketing: Tactics and Inspiring Examples Guerrilla marketing is all about creativity, surprising actions, and strategic execution. By thinking beyond traditional channels, brands can leave a lasting impress
09 September 2025 Once Again We Arrived At Copenhagen Fashion Week! During Copenhagen Fashion Week, we supported Pandora, Miild, Almada Label and Ace & Tate with a strategic Wild Posting campaign all across key neighbourhoods.
18 August 2025 History of Wild Posting Putting up posters in unexpected city spots and open walls is one of the earliest forms of guerrilla marketing.
06 August 2025 Introducing Lumen Trails! We’re proud to introduce Lumen Trails, our newest addition to the street marketing family specialising in the most creative Wild Projections.
11 February 2025 Exciting News: Paper Trails Berlin is Live! Last December, we launched Paper Trails Berlin, our dedicated platform for the German-speaking markets—covering Germany, Austria, and Switzerland. Now it’s time to
11 February 2025 Nike x Amsterdam During the Amsterdam Marathon, we brought Nike’s energy to life with bold street art installations along the route.
10 December 2024 About Us In the Netherlands, there's a saying: "Stop binnen de lijntjes denken." Translation? "Think outside the box." That's Paper Trails' mentality.
17 May 2024 Opening our new Amsterdam Office We are thrilled to announce a significant milestone in the journey of Paper Trails. We have always prided ourselves on our creativity, innovation, and ability to del
18 April 2024 Why Wild Posting Is the Ultimate Guerrilla Marketing Tactic for Album Launches Are you gearing up for the release of a new album? In today's competitive music industry, standing out from the crowd is essential
17 March 2024 Our favorite Wild Projections so far Wild Projection is an amazing way to capture attention. It creates a big impact, involves your brand, and offers a unique experience for marketing. It’s sure to get
